Kelly Coutinho

Kelly is the Head of Data Science & Analytics at Ralph Lauren where she leads the development and implementation of advanced technologies for Integrated Business Planning.

She works with a  diverse team of technical and non-technical professionals, focussed on enhancing demand planning and assortment strategies, leveraging her expertise to optimize operational efficiency and strategic decision-making.

Prior to this Kelly held leadership roles across Planning and Commercial Trading. She has +15 years experience spanning various aspects of business management, including strategic & financial planning, logistics and the implementation of data-driven strategies to maximise commercial success.

Kelly is passionate about advancing AI reasoning capabilities through Knowledge graphs. She is working to expand her technical understanding and has completed a couple of courses at the University of Oxford, most recently on Digital twins.